If it's a rubberized coating on new devices, it may be a similar formula that doesn't have the degradation problem. I haven't personally had any devices do that in several years (not saying that there aren't products that do, mind).
And I remember that when the coating was new, before it broke down into a horrible sticky mess in a few years after purchase, it did feel pretty good to me. And it seemed pretty durable -- like, it didn't wear through or anything.
Just that when the Stickyocalypse did happen, it was awful.
I remember reading on Reddit once that people who bought a variety of dress shoes with a particular type of substance used in their soft soles had something similar happen. For a few years, many types of shoes from different manufacturers would break down and degrade in the closet. You take them out after a couple years, and they just crumbled apart. Wasn't a sticky mess, but I bet that people who rarely wore those shoes were pretty irked.
Anyway, point is, the industry moved away from that particular fiasco after a couple of years when the problem came to light, switched to similar substances without the problem. I wouldn't be surprised if the electronics industry has done the same.