I remember the term AI being in use long before the current wave of LLMs. When I was a child, it was used to describe the code behind the behaviour of NPC in computer games, which I think is still used today. So, me, no, I don’t get agitated when I hear it, I don’t think it’s a marketing buzzword invented by capitalistic a-holes. I do think that using “intelligence” in AI is far too generous, whichever context it’s used in, but we needed some word to describe computers pretending to think and someone, a long time ago, came up with “artificial intelligence”.