The OCM analogy is that a lot of "wholesome" content points to much deeper and darker systemic issues, but rather than diving into those, such articles only scratch the surface and present their stories in a Rosy light of "Thing turned out good this time!!! Yay!!!", rather than the -- IMO, more appropriate -- light of tearing their hair out and asking "why the fuck is this sort of generosity even needed on an individual level??? Why is society producing this situation in the first place???"
For instance, this article's title could be rewritten as "Writers for multi-billion-dollar streaming platforms, striking over lack of traditional media residuals, forced to resort to good banks during era of record profits" to avoid OCM-syndrome.