I hope her creative resistance doesn’t get incorporated as part of the brand of her workplace.
EDIT: To the downvoters:
Brands have begun to incorporate some imperfections into their marketing. For example the Deutsche Bahn, our german railway company, are sometimes making jokes about how their trains are notoriously late. Are they making their service better? No. Or not noticeably so far. I think McDonalds have also made jokes about their broken soft ice machines and they did not do anything to make them more reliable. According to iFixit, they and the company making the machines have actively fought against a small company that wanted to make a tool to making fixing these machines easier.
So that’s why i hope that our wig-wearing heroine doesn’t just get incorporated into the marketing instead of being allowed to show her pink hair.