Woodford Reserve is my go-to. It’s not hard to find, it has a reliable taste being a blended bourbon, and is generally well regarded. They are a big sponsor of the Kentucky Derby, so it’s got some cachet across the luxury brand spectrum. However, my grandpa worked for Brown-Forman his whole life so it has an emotional connection for me and makes me a little biased.
Weller Special Reserve (green label) is pretty easy to find these days, about $50 a bottle and considered by some to be one of the more accessible PVW-adjacent bourbons.
I’ll add Booker’s to this list, if your friend enjoys sour mash flavor profiles like Jim Beam/Jack Daniels. It’s pricier, maybe over $100 now, and a bit harder to find.
Love Old Forester! It has the same mash bill that goes in to the blend of Woodford Reserve, both being made by Brown Forman. I enter every year to win a bottle of their birthday bourbon, haven’t had any luck yet.
That’s a sneaky-ass edit just to rant at someone on the internet. They didn’t say “only 20-30k” they said it’s 20-30k for just the solar panels on the roof. They even go on to say that 20-30k is really expensive.
Americans - I Need Help Choosing A Bourbon
I’ve got a mate whos a big fan of Bourbon. He’s tried all the standard brands like Buffalo Trace, JD, Jim Beam and Wild Turkey....
Solar cell prices plunge to all-time low (www.pv-magazine.com)