I can see it help make reddit more mainstream, by attracting influencers. Imagine IG Influencers or Youtubers encouraging people to engage with them personally on reddit.
…please like this post and friend me, and ring that bell. Oh man, you’re right, they’re going to go the tickytocky YouTube route.
Reddit's Contributor Program could earn you real money for your Reddit karma (www.androidauthority.com)
Reddit could be working on a Contributor program, letting top contributors earn real-world money from the gold and karma they receive.
Reddit kills awards and coins (old.reddit.com)