Menthol cigarettes just make it easier to get cancer than plain ones.
Were you a smoker, and did you ever smoke menthols? Menthols give a bit different feeling, but I wouldn’t say it’s that much “easier” to smoke.
The EU did the same thing to ban menthols a couple years ago, and yet I can still go to the store and buy cigarettes with menthol taste. These new fake-menthols surprisingly feel even smoother to smoke than classic menthols, but it’s still not a big difference compared to unflavored cigarettes IMO.