Because scalpers expected this to be in demand after the news broke and set their bots to buy every cheap copy by unknowing private sellers in order to create a oligopoly and heavily gauge pricing
Thing is: They are working from the basis of media that has been successful already. So the amount of "dumbing down" neccessary to achieve a somewhat broad appeal has already been done by the author of the original, so to speak. Their argument doesn't hold any water whatsoever on no level imaginable.